Surendran, CEO – Karnataka,Bharti Airtel Limited said, “As customers in India show an increasing propensity for consuming data services, we at Airtel are excited to take the lead in introducing the market to the power of blazing 4G speeds. For us, customers are at the very core of everything we do and delivering a compelling service experience for them is our foremost priority. We want our existing customers to be the first ones to enjoy the Airtel 4G experience and are offering them a free upgrade to Airtel 4G at the same price as 3G. We are committed to build a truly world-class 4G network and thus look forward to our customers’ valuable feedback”. As part of this trial offer, Airtel customers in Manipal & Udupi can experience super-fast 4G speeds. Airtel offers a complimentary upgrade to Airtel 4G network at the price of 3G. The company will embrace customer feedback on the Airtel 4G service experience and enhance/strengthen its network there. They have also announced a go-to-market partnership with Samsung and Flipkart for 4G devices. Reliance will be launching its 4G services by early next year all across India. This gives Airtel a lot of time to gain ground in the country. Let’s see, where else Airtel will bring its 4G services too.